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Brett Bruen

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Brett Bruen

  • Marketing
  • Market Research
  • Risk Management

During twelve years as a U.S. diplomat, Brett became a specialist in using strategic communications to influence the course of crisis and conflict.  As Director of Global Engagement at the White House, he coordinated the United States Government’s public diplomacy programs, international media, crisis communications, and global entrepreneurship.  He is now a leading expert on counter-crisis management theory, a term he coined during his time on the U.S. National Security Council. 

While at the White House, Brett coordinated the United States’ response to Russian propaganda, developing the first interagency communications taskforce to push back against their misinformation machine. When more than 200 school girls were kidnapped in Nigeria, Brett created a new campaign called Let Girls Learn that featured top celebrities.  While in the diplomatic service, Brett worked in the Ivory Coast, Liberia, Guinea, Iraq, Venezuela, Argentina, Zambia, and Eritrea.  In his current role as President of the Global Situation Room, he runs a consulting firm specializing in strategic communications, international market research, and risk management.  GSR is a strategic partner of the public affairs firm Porter Novelli.  He serves as an adjunct faculty member at Georgetown University and the Federal Executive Institute, where he trains senior U.S. Government leaders on strategy and world affairs.  He is a contributor to US News and World Report and is regularly interviewed by major media outlets on world events.  Brett graduated with honors from the University of Wisconsin-Madison and holds a Masters in Global History from the London School of Economics.  Brett speaks fluent Spanish and French.